10:00 - 10:45 CEST (Brussels) 15:00 UTC+7 – 16:00 UTC+8

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Grab a coffee and join us for the first of our new IP'spresso vodcast series about intellectual property in South-East Asia!

In this episode, run in collaboration with 4iP Council, our guest IP experts will talk about how SMEs can protect their innovations in South-East Asia - for example - similarities and differences in the filing requirements between the various patent offices in the region, and recent developments in this area.

Furthermore, this IP'spresso airs just before World IP Day, the theme of which is "Women and IP: Accelerating innovation and creativity," and we are delighted to have two leading female IP experts as our speakers. They will share their personal experiences in this sector, and discuss why it is important to focus on this theme considering the significant challenges in accessing the knowledge, skills, resources and support.

Moderator:

James Holland, on behalf of the SEA IP SME Helpdesk

IP experts:

Gitanjali Sharma, 4iP Council (Germany)

Wai Yeng Chang, Ghows LLC (Singapore)